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David McManus

Dave‘s fifteen years in broadcast TV, live shows, and post-production have placed him in the roles of videographer, editor, television director, motion graphics developer, and producer. His network broadcast experience includes consulting for more than fifty television stations throughout North America on real-time 3D graphic solutions and the launching of HD. He’s worked with Fox News, CBS News, ABC News, ESPN, The Weather Channel, and many others. As a videographer, he’s hung out of helicopters and crawled into sewers to get a shot, has miked celebrities, and generally had more fun than most people do at work. David is author of "The Vizrt Book -Broadcast Design with Vizrt Artist. He founder and host of TutsGFX.com and is certification as a Court Video Specialist.

Recent Posts

What really matters to consumers when producing video

Jun 24, 2016 11:00:00 AMBy David McManus Posted in Video Marketing, video seo, Video production tips, Post Production, content marketing, Blogging, Marketing Trends, Online Video, content, Video Production

What is the true purpose of a company video? Some would say to sell a product, service or idea. Are they wrong? Ultimately no, but the true purpose goes much deeper than that.

Anyone can pick up their smart phone now days or hire a video production company to produce a single video about a business. But the truth is, no one cares about your business. 

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Topics: Video Marketing, video seo, Video production tips, Post Production, content marketing, Blogging, Marketing Trends, Online Video, content, Video Production

Choosing A Content Marketing Company: What Manufacturers and Distributors Need to Consider

May 26, 2016 10:00:00 AMBy David McManus Posted in Inbound Marketing, content marketing, SEO, Call to Action, Content Marketing Company

 

Anyone who runs a business, or simply anyone who peruses the internet nowadays, knows there is a shift happening in the marketing world (Well, at least we hope you know this if you're a business owner). The power is increasingly in the hands of the consumer. Today’s top marketing companies and top consumer brands know that modern marketing is about providing great educational content for their consumers rather than giving the hard sell.

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Topics: Inbound Marketing, content marketing, SEO, Call to Action, Content Marketing Company

Tree Service Marketing: The next steps for Dramatic Growth

May 23, 2016 4:00:00 AMBy David McManus Posted in Lead Generation, Tree Service Marketing, Marketing Trends, Family Owned Businesses, tree service leads

Whether you just started your tree care and tree removal service or have been established in the tree industry for a while, one thing is for sure, it's a highly competitive industry.

In the past two years (since we wrote our earlier post) we've seen an explosion of new tree care service companies popping up (and that's just in the small region of southeastern PA, Delaware and NJ). 

Just Google the word tree service and you'll get multiple pages of tree service companies competing with each other for business in any metropolitan region. 

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Topics: Lead Generation, Tree Service Marketing, Marketing Trends, Family Owned Businesses, tree service leads

 A Family Owned Distributor Overcomes Challenges to Achieve Success

May 10, 2016 3:56:26 PMBy David McManus Posted in Video Marketing, Inbound Marketing, Video production tips, Ice Cream Marketing, interview, smartceo, Family Owned Businesses, ice cream equipment

Although you may not know it, family owned businesses are a big part of the economic force in North America today. Not only do family businesses  create jobs, impact the economy, and help communities but they aslo drive innovation, change and stewardship as well. Plus they are representatives of the American dream.

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Topics: Video Marketing, Inbound Marketing, Video production tips, Ice Cream Marketing, interview, smartceo, Family Owned Businesses, ice cream equipment

Get Found, Attract leads - Local SEO tips for Service Providers

Feb 18, 2016 10:50:00 AMBy David McManus Posted in Social Media, Web Design, Local Search, Small Business Marketing, Lead Generation, SEO, Blogging, Google, Rankings, content

Local SEO is a powerful way to promote your business, especially if you are a service provider. Local SEO can help you attract leads and reach potential customers.

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Topics: Social Media, Web Design, Local Search, Small Business Marketing, Lead Generation, SEO, Blogging, Google, Rankings, content

Video Marketing Trends for 2016

Jan 14, 2016 9:43:00 PMBy David McManus Posted in Marketing Trends, content

In just the past few years there have been some very dramatic changes and disruptions to content production and distribution. What is in store the video and marketing industry? We wanted to share some things that are going to make an impact this year.

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Topics: Marketing Trends, content

Dominate the Blogging World One Step at a Time

Jan 11, 2016 11:54:28 AMBy David McManus Posted in Inbound Marketing, Lead Generation, content marketing, Blogging, Google, content

Blogging is hard; there is no doubt about it. It’s even harder creating a successful blog as a whole. So don’t give up hope if your blog doesn’t seem to be doing what you need it to be doing because this isn’t a new concept. Seven years ago, Technorati projected that 95% of blogs were unsuccessful because of their authors neglecting them. How can we save our blogs from abandonment?

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Topics: Inbound Marketing, Lead Generation, content marketing, Blogging, Google, content

SEO, PPC and Marketing Won't Work For You

Jan 8, 2016 5:16:19 PMBy David McManus Posted in Reputation Management, SEO, Pay-Per-Click PPC

Though that's a bold title, it may not be as crazy as it sounds. Millions of people search online for products or services and companies spend billions every year on getting found. But for some, that is turning against them.

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Topics: Reputation Management, SEO, Pay-Per-Click PPC

Content for Everybody is Content for Nobody

Dec 28, 2015 3:07:12 PMBy David McManus Posted in content marketing, Blogging

You have blogs, newsletters, podcasts, hopefully video and products / service information that targets a broad general audience. However, when you really think about it, how is that working out for you as a content marketing strategy?

Ask yourself, “Who is the audience I am trying to reach with my services?”

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Topics: content marketing, Blogging

New Marketing Methods Embraced by Dumpster Rental Companies

Dec 23, 2015 11:42:00 AMBy David McManus Posted in Inbound Marketing, content marketing

Avanti Vision recently did a research campaign of over 100 dumpster rental companies across the United States. After talking to mostly the business owners themselves it was surprising how many seem to have said the same thing no matter what geographic or metro area they were in. 

 

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Topics: Inbound Marketing, content marketing