The cost to get a customer is always on the rise, and attracting new customers is becoming increasingly difficult and costly.
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Topics: Small Business Marketing, Lead Generation, Ice Cream Marketing, Amplify Your Content, Family Owned Businesses, Advanced Targeting, Branding
Video content is one of the most powerful tools a business can deploy to connect with and educate its audiences. Long-form videos offer a great way to introduce and inform viewers about a brand, product, or service, while short-form videos can showcase a brand’s personality in a fun and engaging way. Research indicates that video content improves users' understanding of products or services, and helps drive website traffic.
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Topics: Video Marketing, Inbound Marketing, Lead Generation, video seo, Video production tips, Post Production, Online Video, Video Production, Amplify Your Content, Advanced Targeting, Content Marketing Company, digital marketing
In our era of digital domination, home service companies, such as Tree Services and Roofers are rediscovering the success of a traditional marketing approach: Direct mail. While marketing online offers extensive benefits, direct mail campaigns provide an additional personal touch that resonates deeply with your neighbors. Direct mail can be used as a stand-alone marketing piece or can be combined with digital to double the impact of your efforts.
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Topics: Local Search, Lead Generation, Marketing Trends, Advanced Targeting, digital marketing, Direct Mail, Branding
Phone calls might seem like an outdated concept compared to texts, emails, and other digital communications. However, when you need immediate assistance or information from a company, phone calls are invaluable. They provide a direct line for booking services and connecting with potential customers, making them a crucial tool for businesses. Many companies view incoming calls as their primary means of engaging with leads and closing sales.
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Topics: content marketing, Closed Loop Marketing, Sales and Marketing, Call to Action, Advanced Targeting, Content Marketing Company, tree service leads, digital marketing
Display ads can be a great way to reach new customers and generate leads for a small business. But if ads are to be successful, you need to make sure that it converts. Here are five tips for creating high-converting display ads that will help you achieve your marketing goals.
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Topics: Local Search, Small Business Marketing, Mobile Marketing, Lead Generation, Marketing Trends, Ice Cream Business, Amplify Your Content, Advanced Targeting
So your company is interested in doing some advertisement but not exactly sure where to begin. Facebook advertising can be a great way to start. It is low cost and can be highly targeted with Facebook’s vast access to individual user’s information. In this post, I will go over how to set up a Facebook advertisement and show you some techniques for targeting specific individuals interested in your product or service.
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Topics: Social Media, Facebook, Advanced Targeting
