Local SEO is a powerful way to promote your business, especially if you are a service provider. Local SEO can help you attract leads and reach potential customers.

Trying to solve marketing problems can be what brings your business down even in the long run. Say what? It turns out that marketers having trouble jump to the conclusion that their website is the problem. It definitely could be, but hiring a web design company to give your site a full makeover is not what you need to be looking into. I hate to break it to you, but web designers do not specialize in marketing and solving your marketing problems; they specialize in making things pretty, and the more makeup you put on the problem area, the worse it will get.

As a business owner you're faced with the challenge of generating new business and attracting potential buyers everyday. Generating leads - both high in quality and quantity - should be an important objective when trying to grow your business. A successful lead generation engine is what keeps the funnel full of sales prospects while you sleep.

Think about the last time you did an online search. Was it from a PC? A Mac? More than likely it was from a mobile device – smart phone, tablet, or the mysterious ‘phablet’. More and more people search on the go, whenever a thought strikes their fancy. We no longer have to make a note, mental or on paper, and look up a topic when we get home. Putting the worldwide web at our fingertips has given us access to instant information.

As with all major decisions for your business, taking the time to do your due diligence before you hire a service to help you bring your marketing plans and business goals to fruition will be time well-spent.  Choosing the right web design company is no exception; in fact, since your company’s presence on the Internet has the power to launch your business to wonderful new heights, the web design company you hire to create this essential marketing tool needs to be experienced, creative, innovative, and quality-focused. Unfortunately, however, even many of the well-established web design companies in Philadelphia make common mistakes when creating a client’s website.  Here’s a look at 5 of the most common mistakes many Philadelphia web design agencies make:

Your website homepage is the face of your business, but sometimes it’s about what you don’t do as much as it is what you do. This can ring particularly so on the subject of your website design. There are lots of things that can send visitors screaming into cyberspace to escape these grievous errors. Let‘s find out if any of these sound familiar to you.