Inbound Marketing Blog

The Math Behind Your Marketing

If you're a marketing professional then this blog may touch on a topic a little scary to you. Marketing math. Numbers...

Video marketing: Online video marketing is an easy and convenient way for people to consume information.

1. Today we live in a culture that has...

Tips to gaining an advantage in a competitive industry

Why Marketing Majors Struggle to Find Jobs

Just earned a brand new marketing degree? Ready to...

Okay, so maybe it’s not as sexy or interesting as the semi-controversial 1989 Steven Soderbergh film Sex, Lies, and Videotape. But, combined, 'Sales,...

As Digital marketers, the Avanti team spends a lot of time in search engine land but more specifically, following and measuring traditional organic...

We get a lot of questions about video. The most frequent question is: what is the best length for my video? 

Length matters when it comes to video....

There can be countless reasons why your web video failed to get results. From hiring your neighbor’s cousin’s friend (who just happens to dabble in...

Video has seen massive growth in the last few years and is no longer a fad or overhyped marketing tool.

Using video in your marketing campaigns could...

You've produced an awesome video and now want to display it on your website for your audience to view. This is usually an afterthought as we are so...

How do you capture quality audio for video?

Capturing quality audio is essential for your video production because nobody tolerates a video with...