David vs Goliath: How Small Businesses Can Outsmart Big Competitors
No matter what the situation may be, there are always people rooting for the underdogs. Is it their likeability? Their innocence compared to the big...
How You Can Use Instagram To Help Market Your Business
One of the most modern content marketing strategies today is posting photos or images of your products on different online outlets, especially social...
5 Reasons Why Online Video Marketing Is Useful For Your Company Today
Video marketing: Online video marketing is an easy and convenient way for people to consume information.
Today we live in a culture that has...
PPC vs. SEO.... The Title Match!
Ladies and Gentlemen…. For the thousands reading blogs, and the millions & MILLIONS surfing the web…. Let’s get ready to RUUUUMBLE!! In one corner,...
Marketing Graduates Struggle to Find Jobs After College
Tips to gaining an advantage in a competitive industry
Why Marketing Majors Struggle to Find Jobs
Just earned a brand new marketing degree? Ready to...
What Is Pay-Per-Click (PPC)?
Pay-per-click, or its more popular abbreviation PPC, is a form of sponsored internet marketing in which advertisers only pay when one of their ads is...
Going Mobile: Keeping Your Website Current & Relevant
Think about the last time you did an online search. Was it from a PC? A Mac? More than likely it was from a mobile device – smartphone, tablet, or...
Sales, Leads, and Video
Okay, so maybe it’s not as sexy or interesting as the semi-controversial 1989 Steven Soderbergh film Sex, Lies, and Videotape. But, combined, 'Sales,...
Know Your Role.... Is Blogging Right For You?
To blog, or not to blog, that is the question. The answer is not so simple. Blogging can fuel your business by boosting search engine traffic and can...
SEO, 15 Basic Facts You Need To Know
SEO stands for Search Engine Optimization. I know what search engines are, and I know what optimization means, so this should be easy. In concept, it...