Buyer Personas and Why They're Crucial to Marketing Efforts
Why Content Marketing Means Success
When creating content for your business you should always be thinking about your buyer personas. What exactly...
What is the Google Hummingbird Algorithm
This past September (2013), Google made a big splash with its first algorithm replacement in years – dubbed the “Hummingbird.” Sure, Google has...
Where to Use Video in Your Sales Process to Crush Your Competion
There is little doubt video should be an essential part of your marketing campaign. But did you know video can be utilized to work throughout your...
5 Steps to Creating a Winning Video Testimonial for your Business
There is no doubt that video is the most powerful medium for businesses to showcase the success stories of their clients/customers. Written...
How to Write an Effective Script For Your Business
Congratulations on knowing the importance of writing a script for your video. The script is not easy, it’s time-consuming but will save you time in...
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15 Things Not to do on Your Website Homepage
Your website homepage is the face of your business, but sometimes it’s about what you don’t do as much as it is what you do. This can ring...
How to Manage your Online Reputation
You might think that online reputation management isn’t something you should concern yourself with. I'd implore you to reconsider that thought!
Using Google+ to Boost Your Content Strategy
Here’s how Google+ can supercharge your content strategy
Google+ has so far not been taken overly seriously by businesses seeking to market their...
