This post addresses the top 5 questions asked about inbound marketing.
What is Inbound Marketing?
Instead of buying ads, buying email lists, or cold calling, inbound marketing focuses on creating educational content that pulls people toward your website where they can learn more about what you sell on their own accord.
Inbound marketing in a nutshell is Marketing with a magnet, not a sledgehammer.
Why does inbound marketing works?
Inbound marketing is a philosophy based on the truth that consumers buy differently today than they did 10 years ago.
How does inbound marketing work?
The inbound philosophy is backed by a methodology that helps brands attract, convert, close, and delight visitors, leads and customers through a variety of channels such as social media, blogging, SEO, landing pages, forms, and email.
What are the tools that I need to implement inbound marketing?
When we talk about tools, we’re not talking about physical tools of course but four things you need to be doing in your efforts. These include:
- Social Media campaings
- Keyword Optimization
- Building out Site Pages
Where Can I get more resources?
If you want additional resources or want to dive deeper into inbound marketing: click below